What do I do? Is there even a title for someone like me?

Note - this is more contemplative and curious in nature, and not so much an in-depth plumbing of the topic...

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The internet as we know it has been around for just about 15 years. Dare I say that no invention has changed our world in a global sense, ever. Sure, without electricity or home computers or any of the like, we wouldn't have the internet. But, the lightening quick way in which it has changed the way we live our day-to-day lives in the new millennium places the creation of the modern internet at the top of the list for me.

And now, we're hitting what is called Web 2.0. The changes and such will not have quite the sudden impact that the Web first did when it sucked some of us in with a new browser called Mosiac, and the subsequent decade that saw the 'net explode in popularity.

So my question is this - what is someone who does what I do, called? Perhaps it's already been decided. Perhaps not. Even someone knows, tell me, so I can stop contemplating such frivolity. :o)

People who create and run websites are called webmasters. But what about those who create and run Web 2.0/Social Media sites and campaigns. Web2.0 Masters? Social Media Masters? Something more creative and original? Help a brotha out!